{"id":214,"date":"2023-11-21T18:46:26","date_gmt":"2023-11-21T18:46:26","guid":{"rendered":"http:\/\/shmuel"},"modified":"2023-11-29T21:58:26","modified_gmt":"2023-11-29T21:58:26","slug":"kabalan-home","status":"publish","type":"post","link":"https:\/\/rumourscreative.com\/index.php\/2023\/11\/21\/kabalan-home\/","title":{"rendered":"Kabalan Home"},"content":{"rendered":"\n
\n
\n

Client<\/strong>
A retailer and wholesaler, specializing in premium furniture collections, sofas, and home d\u00e9cor.<\/p>\n\n\n\n

Challenge<\/strong>
Renowned for its top-quality carpets, Kabalan Home sought to expand its brand identity beyond this niche. While recognized for exceptional carpets, the challenge was to showcase Kabalan Home as a destination for premium furniture. Featuring renowned brands like Enza Home and New Joy, the objective extended beyond carpet sales to spotlighting the diverse and high-quality furniture collection available.<\/p>\n<\/div>\n\n\n\n

\n

Results<\/strong>
Following the projects, a highly successful integrated brand awareness campaign gained viral traction online, prompting expansion to in-store advertising and placement on all distributor trucks. Subsequently, we assumed comprehensive responsibility for their advertising initiatives, encompassing online campaigns, truck distributor promotions, and in-store displays. These displays included a variety of promotional materials such as banners, brochures, pamphlets, shelf talkers, and other visually engaging collateral. Notably, this extended scope also included managing the online digital presence for their top brands, Enza Home and New Joy.<\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n